What Agencies Should Ask Fabricators Before Finalizing a Design
Most production problems don’t start on the shop floor. They start after the design is locked. By the time a fabricator sees the final files, the biggest decisions are already baked in. Dimensions, materials, finishes, and assembly methods are treated
Color That Sells: How smart color choices drive emotion, engagement and sales
Walk into a Target, open Amazon, or step into an Apple store, and one thing hits you before the price tags do: color. Shoppers form an impression in under 90 seconds—and up to 90% of that judgment is based on
Designing for Accessibility: How to Create Inclusive Signage and Displays
In today’s world, the need for inclusivity and accessibility is more important than ever. Brands have a responsibility—not just an opportunity—to ensure that their visual displays and signage are designed with everyone in mind, ensuring that they are easy to
What Makes a Retail Display Actually Get Noticed?
5 Essentials for Visual Impact In a world full of content, screens, and short attention spans, how do you make someone stop and look—especially in a retail space? Spoiler: it takes more than good lighting and a logo.At shomi, we’ve
Acquiring and Using Sustainable Materials in Trade Show Design
Trade shows are a vital marketing tool, offering brands a platform to engage with customers and showcase their products. But let’s be honest—traditional trade show designs are about as eco-friendly as a plastic straw convention. Single-use materials, waste galore, and
Holiday Display Trends for 2025
What to Expect This Festive Season As the holiday season approaches, brands and retailers are gearing up to create displays that captivate, inspire, and, most importantly, stand out. Each year, new trends emerge that shape how businesses approach their holiday
