Blog

Discover inspiration and stay ahead of the curve with insights on cutting-edge retail trends, upcoming products and market news, all in one place.​​

Five people stand in a row holding icons of social media apps over their faces. Large text reads: Gen Z Redefining the Future of Retail Part 1. Bright orange background and the shomi! logo highlight tips for marketing to Gen Z.
Informative
Shadi Desjardins

Gen Z : Redefining the Future of Retail, Part 1

Generation Z is the cohort currently in their teens and twenties: people born roughly between 1997 and 2012, depending on which definition you trust. They’re also the first generation in history to have never known a world without smartphones, which

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photo of mom holding up child to see colourful displays
Immersive
the shomi team

What is Retailtainment?

“Retailtainment” is one of those marketing words that sounds invented because it is. But the concept it describes is real and getting more important. It’s what happens when a retail space stops being just a place to buy things and

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A large printed fabric wall display featuring the words The Power of SEG Fabric Walls in bold text stands out in a modern exhibition space, where people interact and explore the impressive fabric walls nearby.
Informative
the shomi team

Transforming Spaces: The Power of SEG Fabric Walls

SEG fabric walls have quietly become one of the most-used display systems in retail, trade shows, and corporate environments, and most of the people standing in front of them have no idea what they’re looking at. They just notice the

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