
Designing for Accessibility: How to Create Inclusive Signage and Displays
In today’s world, the need for inclusivity and accessibility is more important than ever. Brands have a responsibility—not just an opportunity—to ensure that their visual displays and signage are designed with everyone in mind, ensuring that they are easy to

What Makes a Retail Display Actually Get Noticed?
5 Essentials for Visual Impact In a world full of content, screens, and short attention spans, how do you make someone stop and look—especially in a retail space? Spoiler: it takes more than good lighting and a logo.At shomi, we’ve

Acquiring and Using Sustainable Materials in Trade Show Design
Trade shows are a vital marketing tool, offering brands a platform to engage with customers and showcase their products. But let’s be honest—traditional trade show designs are about as eco-friendly as a plastic straw convention. Single-use materials, waste galore, and

Holiday Display Trends for 2025
What to Expect This Festive Season As the holiday season approaches, brands and retailers are gearing up to create displays that captivate, inspire, and, most importantly, stand out. Each year, new trends emerge that shape how businesses approach their holiday
Creating Social Media-Worthy Store Displays
The Art of Designing for Instagram, Snapchat, TikTok and Beyond In the age of social media, where every moment is a photo or video op, your store’s display isn’t just a backdrop—it’s the star of the show. Whether it’s a
When Retail Advertising Displays Go Wrong
Retail Display Fails & How To Avoid Them At shomi! inc., we know that a well-crafted retail display can make or break your brand’s image. From banners and banner frames to signs and lightboxes, these tools are essential for grabbing